Wheel Stuff bikers keep on rolling

Cyclists who choose to build wheels often want something more than ordinary,
but just building conventionally is not a trivial task if a durable wheel is the goal.
It may be disappointing to discover that “it’s all been done before” and that
conventional wheels are a result of a hundred years of refinement.
The true contribution for the new wheel builder is to build conventional wheels exceptionally well.

– The Bicycle wheel by Jobst Brandt